عنوان مقاله [English]
Due to the importance of export production of more than 48.8 thousand tons of farmed shrimp along with fishing about 12 thousand tons of marine shrimp, obstacles and problems of the country's farmed shrimp market were identified by completing an electronic questionnaire from 40 exporters and experts. Ranking of problems through scoring method and due to the non-parametricity of statistics, tests of chi-square and Mann-Whitney U were used in statistical analysis. Problems such as regional production and interaction, the inefficiency of the banking system for exports, the instability of appropriate supportive policies, sanctions, weak branding and the lack of an international marketing research agency The country had a lot of problems in the market. Inefficiency of the banking system in exports, sanctions and instability of appropriate protection policies among 22 market problems, ranked first to third, respectively. According to experts, the lack of knowledge of the domestic market and marketing knowledge and plan and uniformity in the production strategy was a more serious problem in the market than exporters. No significant relationship was observed between different levels of sociological characteristics of the studied groups with barriers and problems, and only the age of less than 48 years recognized more problems than those who were older. Therefore, solving the most important market problems, especially the reform of the banking system, lifting sanctions and adopting appropriate and sustainable protectionist policies should be the focus of the government.